It’s that time of the year again when approximately 130 million people around the world gather for what is usually the most-watched television broadcast of the year—the Super Bowl. The NFL has again graciously agreed to provide United Way with a 10-second ad during the first half of Super Bowl XLIII to promote our joint initiative around youth health and fitness. United Way will use this highly-visible spot to raise funds for in-school and after-school fitness programs via the innovative text-to-give vehicle. Text-to-give is a quick and easy way for viewers to donate $5 to United Way fitness programs using their cell phones.
We need your help! And it’s never been easier. Pull out your cell phone. Text “FIT” to UNITED (864833) and donate $5 to United Way in-school and after-school fitness programs. Recruit your friends to help too. This is a great way to help advance the common good and move the needle on our ten-year goal to get 1.9 million more healthy young people. Together, we can reverse the growing epidemic of childhood obesity!
Thanks, in advance, for your help in supporting and promoting youth health and fitness and our NFL partnership.
