Planning Your Campaign
Campaign Toolkit
Planning Your Campaign
The materials in this section will help you organize a successful campaign. And please remember your organization’s affinity groups and retirees, as well as Leadership Givers and Tocqueville donors, as you plan!
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2008 Campaign Leaders Guide This informative guide includes a wealth of information to help you run an inspiring and effective workplace campaign, including best practices, United Way talking points and a sample communications plan. |
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2008 Solicitors Guide This guide will provide Solicitors with the knowledge they need to approach their peers and ask them to support United Way, including information about the Solicitor’s role in the employee campaign and talking points about United Way and our role in the community. |
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Leadership Giving Chair Handbook As a Leadership Giving Chair, you play the vital role of helping secure gifts of $1,000 and above. Find out why Leadership Giving is important to our community, plus proven strategies for running your campaign, how matching grants can DOUBLE a Leadership gift, and more. |
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How Corporations LIVE UNITED Looking for ways your company can inspire its employees to LIVE UNITED? Here are some ideas from creative campaigns. |
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Asking for Tocqueville Gifts Tocqueville Society members are philanthropic leaders. Their gifts of $10,000 or more help United Way create long-lasting change in our region. As a United Way Campaign Leader, you play a critical role in helping secure their support. |
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Diamond Donor Recognition Guide Diamond Donors are generous and committed individuals who have been giving to United Way for 25 years or more. Celebrate the Diamond Donors at your organization! |
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Day of Caring Manual Participating in a United Way Day of Caring volunteer experience is a tremendous way to enhance your campaign while generating goodwill within your organization and the community. |
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Solicitor Invitation Letter Use this letter to inspire volunteers to get involved as a part of your campaign committee. |
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What it Means to LIVE UNITED Find out how United Way is advancing the common good, and how all of us improve lives when we LIVE UNITED. |
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Solicitor Training This Power Point, to be used in conjunction with the training Guide, provides a professional, substantive presentation to train Solicitors on United Way and their role in the campaign. |
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Year-Round Communication Plan This sample Communication Plan can be used to keep donors informed about how their donations are helping United Way improve lives and strengthen communities year-round. |
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